awaken! por Matias Dutto

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En: Personal

Awaken! una nueva aventura

Por , escrito el 17/09/08

Hora de estrenar nombre y diseño!

Hacia rato que tenía ganas de arrancar con un blog con mas foco en lo personal, en el día a día y con temas de lo mas variados. Escribir sobre Relaciones Públicas, Social Media y comunicación está muy bien, pero me sentía monotemático, incomodo y bastante aburrido.

Entonces aquí estoy con un blog mas personal: awaken!. Lo único que espero es divertirme en el camino, tener un anecdotario histórico, conocer y contactarme con gente que tenga intereses e inquietudes similares.

Conociendo el proceso:

Diseño: fue el resultado de dos bocetos, ida y devolución. Muy simple. Aún hay que pulir muchos detalles y elementos. Yo creo que un blog se hace, nunca se termina. Es un proceso continuo.

Paleta de colores: me inspiré en estas tarjetas vintage de British Railways (en especial las dos últimas) que me encantaron. Apenas las ví dije: quiero estas! Este libro de psicología de Peter Hofstatter ayudó también.

Tiempo y casualidades: Realizarlo fue un proceso de unos diez dias aproximadamente, con tres de foco intenso. Resulta divertido del proceso, es que tanto el nombre como las memorabillias me cayeron en el fluir cotidiano. La palabra Awaken la leí en un libro y las tarjetas paseando por Grain Edit.

La puesta en linea fue por parte de Lucia, lead designer de Social Snack, encargada de darme dirección, y plasmar el resultado final online. El equipo de desarrollo, maquetación y diseño que estamos armando es impecable. Un lujo!

Tipografía: La typo del logo se llama Mousse Script y es una realización del tipógrafo Argentino Ale Pau, fundador del estudio Sudtipos.

Nombre: La elección awaken! fue fácil. Es para hacerme recordar cada día que hay que despertar. Abrir los ojos y explorar cosas nuevas. Salir de los ciclos, no quedarse e ir para adelante. Entusiasmarse.

Despertar es crear cosas nuevas.

Presentado en sociedad entonces, aquí mi nuevo blog.

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7 comentarios:

  1. Mati says:

    El diseño es genial, felicitaciones!

  2. j0an says:

    buenisimo!!
    seguis en mi rss, asi y todo el diseño esta muy bueno :D

  3. Leo says:

    Quedó lindo, felicitaciones! Tu foto del footer queda bastante bien, el fotógrafo es un ídolo (y esa lámpara le sigue estorbando de vez en cuando, jejeje :P )

  4. Joaquin says:

    Terrible diseño Mati, no te tenia en G reader, transmite un buen concepto el blog.
    Prometo aparecer seguido por aca, nos vemos el proximo PVN y charlamos un poco más.

  5. Felicitaciones por este nuevo emprendimiento personal

    Espero que lo disfrutes, seguramente será un blog UAUU ya que se nota que lo haces con pasión

    Saludos

  6. mariana says:

    Muy lindo el diseño y un placer chusmear la hoja de estilos. Super ordenada, como me gusta a mí xD

  7. Taly says:

    Qué loco. Pasé el otro día por primera vez (si, te googleé, heh) y lo vi más o menos así (con algunos detalles menos) y pensé que estaba terminado.

    Yo también soy de la idea de que un blog nunca se termina, no solo porque uno contínuamente agrega contenido sino porque siempre hay algo nuevo para probar, y qué mejor que el blog propio para hacerlo.

    En fin, me gusta mucho el diseño.

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Acerca de Matias Dutto

MatiasAwaken! es el blog de Matias Dutto. Fotografo amateur, entrepreneur y vecino de Palermo (Buenos Aires).
Aquí escribe sobre inquietudes, curiosidades, ideas, proyectos y también publica regularmente sus fotografias.

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